About

I’m responsible for leading the development of our approach to social media research at Precise.
You can find more about me on this rather snazzy looking Vizify Bio.
I write at more length on the Precise blog and you can also find me on Twitter.
If you do happen to be interested in what I think about social media research (and social media more broadly), I’d point you in the direction of these two articles:
The power (and danger) of the story
The imperceptible impact of social media on our everyday lives